Showing posts from May, 2018
Free Walks Loja: A New Generation of Tours
The tourism industry is undergoing a transformation. Travelers are no longer interested in expensive prefabricated package tours.  In Southern Ecuador, a new generation of tour operators have stepped into an innovative stream of tourism services. Meet Kevin Rohoden and Jonathan Poma, a couple of local university kids who made good. Both Kevin and Jonathan attended the National University of Loja, majoring in tourism administration, which is an engineering degree in Ecuador. Jonathan recently graduated in the spring of 2018.

Always on the lookout for new ideas for tours and unique excursions in South America, Jonathan and Kevin first experienced the concept of "free tours" on a visit to Ecuador’s northern neighbor, Colombia, during a vacation break from school. Our newly-minted travel and tourism operators were convinced that their hometown Loja, which is rich with Quechua (Kichwa)and native culture influenced by centuries of Spanish c…

Video Review by visitors from Germany