The ORIGINAL Free Walks Tour in Loja, Ecuador

"We are passionate about sharing the culture, history, and people of our city. 
We are the original Free Walking Tour in Loja, Ecuador."

Free Walks Loja logo image
Our guide services are the best and most unique in Loja. As native Lojanos who speak fluent English, we offer bilingual tours that highlight our customs and way of life.

   -  Bilingual tours
   -  Based on tips!
   -  Tours Monday through Saturday, starting at 9:15 am and 3:15 pm
   -  The best of Loja in a 2 hour tour, in your language (Spanish or English)
   -  The best advice for things to do, where to eat, and accomodations
   -  Custom tours (coffee tasting, windfarm) and private tours available

Join Us! in front of the Municipal Tourism Office at Loja's City Hall on Parque Central 
(near the intersection of Calle Bolivar and Jose Antonio Eguiguren)


Free Walks Loja tour guides Jonathan Poma and Kevin Rohoden
Your guides Jonathan and Kevin
 Look for our red t-shirts and red umbrellas!



Places visited on the free walking tour include:

   1  Plaza San Francisco
   2  Parque Central
   3  Museo de Madres Concepcionistas
   4  Teatro Bolívar
   5  Museo de la Música
   6  Plaza Santo Domingo
   7  Pittura Café Galería
   8  Galeria de Arte “El Grito”
   9  San Sebastián
 10  Calle Lourdes
 11  Restaurante Sed Satiata (coffee tasting experience)
Map of Loja Ecuador city center showing walking tour destinations

On the tour we'll share stories about the legend of the Devil's car,  the history of the Loja's first people - the Palta, the Spanish founding of Loja, and more...



Over 100 FIVE STAR reviews 
on our Facebook page 
Here is a small sample:


"We spent a really nice afternoon with our wonderful guide Kevin. He showed us the city as we never had seen it before (and after 2 years living here or even more for my boyfriend from here). The tour is amazing, you go to different kind of place, learn about architecture, culture, history and the anecdotes are really fun. The tour finish with a coffee degustation (one of the best in Ecuador). Thanks guys !” - Claire Babs
“This was a really enjoyable, friendly and informative tour. The tour guide Kevin was full of passion about his city and had well researched interesting information about the area. His chilled and friendly nature made the tour fun as well.” - Beth Neal
“Super beau moment, un bon résumé historique de la ville! Belle association avec Lojana!” - Frédérique Lemay
“Even after living in the area for over 10 years, Jona made El Centro come alive and for the first time, created some real sense for me of Loja, it’s history and it’s people. The pride they have in their city and their country is apparent. Only those with true passion to preserve their history and culture while at the same time promoting the city as it stands today could offer tours such as this without the promise of a paycheck…” - Sue Harrington
“Excelente tour! agradezco a los chicos por su buena onda y por estar tan informados, gracias a eso conocí una ciudad increible como Loja de una forma única y especial. Lo recomiendo a full!” - Nico Santos
"The tour of Loja was beyond my expectations. Our tour guide, Jona, is passionate about Loja culture and people, past and present. He showed us a view of Loja that we had not seen before and that was culturally very rich. And now the city of Loja is much more in my eyes.  I recommend this tour highly whether or not you have background about Loja past and present..."  - Susan Garbert


Church of Santo Domingo de Guzmán in Loja Ecuador


"Our mission is to help you love Loja as much as we do."

We'll show you our city, answer your questions, and offer suggestions for what to do next while visiting. Please enjoy reading our blog, and do not hesitate to contact us for help. Remember, custom tours and private tours are also available.


Walking Tour times are Monday through Saturday, leaving at 9:15 am and 3:15 pm

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